Rosemary Cochran

Principal & Co-Founder

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Ms. Cochran is a Principal and Co-Founder of Vertical Systems Group. Her expertise covers Carrier Ethernet, Layer 2/Layer 3 services, SD-WAN, business Fiber deployments, Cloud and Data Center connectivity, legacy services migration trends and SDN/NFV/LSO solutions.

Since founding the company, Ms. Cochran has worked with network service providers, equipment vendors, financial entities, large enterprises and industry organizations. She directs the firm’s custom client engagements and go-to-market projects, which includes executive briefings, strategic plan reviews, market opportunity assessments, primary research studies and due diligence for mergers/acquisitions.

Ms. Cochran is frequently sourced by media for her insight on business networking trends, service migration drivers, industry consolidation and the market outlook for emerging technologies. She speaks at industry forums and conferences on these topics and has authored articles for major publications. Ms. Cochran is on the advisory board of the MEF and participates on the judging panel for the MEF’s Awards. Ms. Cochran was chosen by Fierce Telecom as one of the top ten Women in Wireline. She has also been recognized among the 25 Unsung Heroes of the Internet.

Prior to founding Vertical Systems Group, Ms. Cochran was marketing director at a venture-funded network equipment company. Her prior experience includes technical and sales management positions at several technology firms.

Rosemary's Latest Posts
Mid-2023 U.S. SD-WAN Technology LEADERBOARD
New benchmark ranks SD-WAN Technology Suppliers based on share of U.S. Carrier Managed SD-WAN sitesBOSTON, MA, SEPTEMBER 27, 2023 – ...
/ Leaderboard, Leaderboards, MEF, ro, sase, sd-wan
2022 Global Provider Carrier Managed SD-WAN LEADERBOARD
AT&T takes #1 rank from Orange Business; BT Global Services surpasses NTT; Hughes enters top tierBOSTON, MA, June 21, 2023 – Vertical ...
/ Leaderboard, Leaderboards, MEF, ro, sase, sd-wan
MEF Excellence Awards
Rosemary Cochran and Erin Dunne serve as MEF Excellence Awards judges ...
/ erin, Industry Events, MEF, ro
AT&T, Verizon’s Business Fiber Presence Face Growing Threats from Spectrum, Comcast Business
AT&T and Verizon continue to command the leadership position in the number of on-net fiber-lit business buildings. Still, their dominance ...
MEF Global NaaS Event
Vertical Systems Group is a GNE Media partner and contributing Industry Analyst firm for this event. Rosemary Cochran and Erin ...
/ erin, Industry Events, MEF, ro
Fiber connects more than 1.4 million U.S. commercial buildings and data centers
Fiber reached more than 1.4 million U.S. commercial buildings and data centers by the end of 2022, according to Vertical ...
U.S. Fiber Connectivity 2022
New ENS research quantifies U.S. fiber availability at 76.4% for Medium/Large Buildings and 19.1% for Small Buildings BOSTON, MA, May 31, 2023 – Business fiber connectivity reached ...
/ Blog, fiber, gigabit, ro, STATFlashes
U.S. Fiber Lit Buildings LEADERBOARD
AT&T retains #1 position; Top six LEADERBOARD ranks secure; Next six ranks change BOSTON, MA, May 18, 2023 – Vertical ...
/ fiber, Leaderboard, Leaderboards, ro
Asset sales take Lumen down a peg in Global Ethernet LEADERBOARD
Lumen Technologies slipped to the bottom of Vertical Systems Group’s 2022 Global Provider Carrier Ethernet LEADERBOARD ...
MEF 3.0 Certification Growth Fueled by Acceleration of Global Enterprise Digital Transformation
“Worldwide, the networking industry has recognized significant advantage by achieving MEF 3.0 certifications for services, technology, and professionals,” said Rosemary ...
/ MEF, ro, Vertical In the News